Author: Meghan Deguire

Infographic – How to Become Better at SEO in 2016

As you know, SEO is a critical component of any inbound marketing strategy. And over the past few years, there have been several changes in the strategies used for improving SEO effectiveness. That’s because search engines are getting smarter, and the days of simply packing headlines with keywords are over. So, marketers must put the necessary […]

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Infographic – How to Write Powerful Headlines that Demand Attention

Writing great content is one thing, but it’s another thing to get that content read and ranked. That’s where the power of headlines comes in. The headline is what grabs reader’s attention and maintains that attention all the way through to the first line of copy. Which is critical, as only about 20 percent of […]

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Infographic – Influencer Marketing: All You Need to Know

Influencer marketing focuses on using key leaders, or influencers, to drive your brand’s message to the larger audience. More and more consumers are looking to other fellow consumers to inform their purchasing decisions, instead of looking to companies as they did in the past. This is largely due to the rise of social media. The […]

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Infographic – 50 Features Every Small Business Website Must Have

Websites are a necessity for businesses small, large and everything in between. And yet more than half of all small businesses do not have a website. Considering the fact that building an effective website is not very expensive, this there is no excuse not to have one. Most consumers begin their search for a product […]

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Infographic – What is Marketing Automation?

Marketing automation has become an industry hot topic. At its core, marketing automation uses personalized content for nurturing prospects and turning them into customers. It optimizes efficiency of marketing processes on multiple channels while automating repetitive manual tasks. That being said, some confusion around this technology still exists. A misconception with marketing automation is that […]

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Infographic – How to Create Content 10x Better Than Competitors

Content marketing is competitive. And if you want your content to appear on page one rankings and earn hundreds of social shares, it needs to be better than the competition. But what is the best strategy for getting your content out there? Some believe backlinking should be the answer for improving your site. However there are […]

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Infographic – What Your B2B Social Media Strategy Needs to Succeed

In reading up on social media strategies online, you’ll probably find that much of the information is tailored for B2C. Which may seem fitting- B2C companies are often the first that come to mind when you consider brands that are killing it on social media. But it is important to know that social media can […]

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Infographic – 7 Best Marketing Strategies for Fast Customer Acquisition

Let’s face it- every business has a revolving door of customers coming and going to some degree. Whether there are a handful of big spending customers, or thousands visiting your platform for free, how you acquire and retain them is what matters. And since you likely have more time and talent than disposable resources, inbound […]

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Infographic – The 2016 Digital Trends SMBs Need to Focus On

Small businesses are inundated with content concerning the latest digital marketing trends. Many choose not to deploy any of these strategies, because they feel their current strategy already works. However this thought process could be detrimental to your small business- just because your strategy works doesn’t mean it can’t be improved upon. A particularly important […]

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Infographic – The Anatomy of a Successful Blog

Blogging is a practice with roots as far back as the early 90s, and has come quite a long way since its beginnings. The concept of a blog began as a place to share personal thoughts and feelings. And has now transformed into an Internet phenomena. According to the infographic, it is estimated that there […]

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