Infographic – 15 Most Challenging Tasks of Content Marketers

Content marketers are expected to do a lot. But which of the long list of tasks modern marketers must check off their to-do lists are the most challenging?

To gather information for this infographic, the folks at SEMRush and the Content Marketing Institute surveyed 1,884 people: content writers, content strategists, content editors, PR/marketing managers, and project managers.

Each group has a unique set of challenges that they face.

They include:

  • Content editors struggle with editing drafts and coordinating workflows.
  • Content writers struggle to find a balance between creativity and SEO.
  • Content strategists struggle to create content that resonates with their target audience.


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Infographic – 15 Most Challenging Tasks of Content Marketers




Let us know what you think:

  • Have you encountered these challenges at your job?
  • What is your role in content marketing?
  • What can content marketers do to overcome these challenges?



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