Let us know what you think:
- Have you run an influencer marketing campaign?
- How would you compare influencer marketing to other channels?
- What influencers are popular with your audience?
Influencer marking is an increasingly appealing option for marketers. Especially when you consider regulations like GDPR which continue to make outreach in traditional channels more challenging.
As more brands consider the option of influencer marketing, a few questions come to mind: What makes someone an influencer? How do the campaigns work? What strategies are most effective?
This week’s infographic, which comes to use from MarketingProfs, takes on these questions. It explains influencer marketing using survey data from a group of more than 200 hand-selected influencers. The infographic covers the definition of influencer marketing, the most common models, and the most effective tactics.
A few interesting points from the infographic include
Let us know what you think:
Are your lead gen efforts working? It’s a pretty simple question that can be surprisingly difficult to answer. With lengthy…
Marketing automation has become an industry hot topic. At its core, marketing automation uses personalized content for nurturing prospects and…
Hearing “Virtual Reality” instantly brings back memories of those ’80s and ’90s sci-fi movies and video games that made people wish it…
(as told by The Office) It’s finally summertime and the living’s easy but what does that mean for B2B? For…
Online video is one of the most popular and fastest growing mediums on the internet today. But video is more…
It’s that time of year again. The time when we office-dwellers take a well-deserved break from our desks, inboxes, and…