5 Tips to Produce Better Content Faster

A freelancing friend of mine has always astounded me with the sheer amount of words he is able to produce in a single day.

He tells me that, on average, he can produce 2000 to 3000 words a day, which he says amounts to seven to 10 individual pieces of content every day.

I consider myself a decently fast writer but I have to say, producing that much content every single day is a bit out of my comfort zone.

How do you keep up a pace like that?

After all, marketers constantly have too much to do and too little time to do it. It’s for this reason that I started looking into steps to speed up your own content creation.


1. A Content Topic List

Idea generation is arguably the hardest part of content creation. Personally, I know I tend to get overly hung up trying to find that specific awesome post idea or lamenting that I don’t have many ideas for the topics we cover.

But generally, those days are behind me.

I stumbled across a tip on Reddit recently that said if you want to have good and creative ideas, sit down and come up with 100 ideas. Sound daunting? I rarely hit that many when I do this exercise but even the 30 to 40 ideas I do get down last me for quite some time. The other thing to remember here is that not all of the ideas have to be good. In fact, a lot of them are going to be bad. Don’t worry about it.

The fact that you’re getting them all out on paper means that the bad ideas will likely no longer hold a place in your mind. And the good ideas will really stick out through the load of crap that they are often going to be surrounded by.

Keep a running list at all times, adding to it constantly and making sure to sit down and spend some time with it when it gets a little thin. The only time I struggle for content ideas now is when I let my list get a little too limited.


2. Timing is Everything

I’ve said it before and I’ll say it again: Figure out when you write most efficiently and make sure you are writing during that time.

For years, I thought I worked best at night, a side effect of an over packed schedule and a student’s “sleep ’till noon” mentality. It turns out, nighttime is likely my second most productive period. It turns out that waking up early in the morning and sitting down to write is by far the most productive time period for me. I get more done in a 30-minute block between 7 and 10 a.m. than I might get done during the whole rest of the day.

The important thing is not the exact time that you are working. You might be a slug in the morning but a rabbit at night. Choose times when you are a rabbit and you’ll find more work gets done.

These are my most productive periods because I am usually alone and unbothered during these periods.

Make sure you block out specific time to focus and write. This means a time period where you will encounter no distractions. Close out your social media accounts and chat windows and just write. You’ll be surprised at how much you can get done when you’re actually focused on just one thing. Multitasking does absolutely nothing for productivity.


3. Stay on Track

It’s also possible to lose focus even while you’re physically pounding your fingers into the keyboard and producing words. Don’t let yourself get off on a tangent or try to focus on too many areas in your blog posts. It gets messy fast, it will slow you down and it ultimately destroys the quality of your post.


4. Use a Template

Getspokal had a great point when the author of this piece mentioned that most content can fit into a template. They listed these types of posts:

  • List post
  • How-to
  • Profile
  • Essay
  • Review
  • Interview
  • News/Newsjacking

These are great. Have an idea about an article you want to write but don’t know how to frame it?

Fit it into one of these post models and you’ll likely find it easier to crank out a post for just about any topic.


5. Order of Operations

There is a lot of discussion about whether or not you should write your introduction first or last. What about your conclusion? Some say write the introduction first, you can just go back to it later. Some say write it last when you have a better idea what the article is about. I think there’s a much better solution than declaring that you should write it first or that you should write it last.

Ask yourself this question: Do you have an idea for your introduction? An anecdote or perhaps a quote of some sort?

If this answer is yes, then write your introduction first. If not, skip it and write it later. It’s as simple as that.

These tips should get you on track to be the fastest writer possible. While you may not be as prolific as my friend, you should see a marked increase if you implement any number of these tips.



Make sure you tell us what you do with all your spare time now that you’re a writing speed demon. Do you write more blog posts? Do you kick back and relax? Let us know in the comments.



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