Nearly every single time I read an article about personalization, Amazon.com is brought up. I’ve even done it. It’s easy…
data
Once again, the HiP team spent the end of February attending the annual MarketingSherpa Summit in Las Vegas. This year,…
Ascend2’s Todd Lebo has been in marketing a long time. How long? Long enough to see marketing move from snail…
In the second installment of this 7-part series, I speak with Ed Gundrum, HiP’s Vice President of Technology. Ed came to…