HIPB2B delivered approximately 48 million emails last year. We’re always trying to understand what happens when our emails hit the…
email marketing
They grew up on the internet, creating content before it was called content. They were watching Potter Puppet Pals and…
Email marketing is one of the oldest forms of digital marketing out there. With how much it’s used, one might…
Email is far from a new marketing channel. It has been the default form of communication in business for the…
What if the rules changed every time you sent a letter? What if you had to add, remove, or alter…
Most marketers use marketing automation software every day. Whether it’s content download forms, blog newsletters, sharing on social media, or…
About 1.1 billion business emails get sent every day. As a recipient of my fair share of these emails, I…
Have you been neglecting long-term leads? They meet your definition of a marketing qualified lead, but they just aren’t ready…
You’ve succeeded in getting a lead to open your email. That means your subject line did the difficult job of…
Marketing emails are the backbone of the modern digital marketing strategy. As a result, organizations are putting in more effort…