U.S. companies send an average of 1.47 million emails every month, 59 percent of which are marketing emails. Email marketing…
email marketing
Email is a cornerstone of modern marketing, especially for B2B organizations. Email plays a pivotal – and largely irreplaceable –…
Overwhelmingly, consumers continue to prefer to receive business communications via email. Even with the rise of social media and various…
Since the early 2000s, when triggered emails became an option, autoresponders have opened a whole new set of options for…
Just a week ago today, I traded in the sub-zero temperatures of Upstate New York for the comparatively balmy 60-degree…