Lead Nurturing A Practical Approach to Advancing Leads in the Funnel

The power of marketing automation systems has created high expectations about the potential to nurture leads through the funnel on a fully automated basis. Marketers need practical, achievable strategies to advance leads, and to leverage marketing automation in that process.The hype surrounding lead nurturing has reached a fever pitch. To boil nurturing down to a simple concept, think of it as a strategy to move a lead to the next stage in the funnel while always working toward the goal of advancing that lead closer to the final stage.

ii
DOWNLOAD
Thank you! The information has been submitted successfully.